This is the mark on the reverse of the plate.

According to this site, this mark was used at the beginning of the early 20th century by A. Lebacqz & M. Bouchart.
It's a bit confusing as there are many marks for St Amand porcelain (I think I would class it as earthenware, or simply 'china' although the French information definitely refers to it as 'porcelaine') and, although there is quite a bit of information on various sites, I have not been able to find out anything about Messieurs A. Lebacqz & M. Bouchart.
This led me to take another look at the plate I bought from a previous brocante, with a flowered pattern called Marie-Louise, in a similar shade of blue...

On the reverse side is this mark...

It seems that in 1818, Maximilien Joseph de Bettignies, a ceramicist from Tournai, opened a factory in the hamlet of Du Moulin des Loups at Saint Amand - the same hamlet on the mark on my Marie-Louise plate. According to the same site as I used above, this mark was used for long time - between 1896 and 1952 - a pretty good innings!
So now I think that St Amand china is a variety of china and not a manufacturer, referring to china that comes from the St Amand area.
Hopefully I will find out more about this later.
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